Shopping Application Market In-Depth Research On Basis By Marketplace (Google Play Store, Apple iOS Store), By Region, And Segment Forecasts, 2022 - 2028
San
Francisco, 27 Dec 2023: The Report
Shopping Application Market Size, Share & Trends Analysis
Report By Marketplace (Google Play Store, Apple iOS Store), By Region (North
America, Europe, Asia Pacific, Central & South Africa, Middle East &
Africa), And Segment Forecasts, 2022 - 2028
The global shopping application market
size is expected to reach USD 2.17 billion by 2028, according to a new report
by Grand View Research, Inc. It is expected to expand at a CAGR of 14.0% from
2022 to 2028. The market growth is attributed to the growing demand for
hassle-free online grocery shopping across the globe. Real-time translation in
multiple languages across the globe is bolstering the market growth.
The digital era had emerged across
emerging economies such as China and India, which, in turn, is propelling the
market growth. Moreover, a surge in the adoption of digital wallets in North
America is propelling the market growth. FirstSiteGuide had reported that 61%
of U.S. consumers buy their products online through several shopping apps.
Key players are focusing to provide a
wide variety of app choices with certified user ratings to judge the product. The
key players are offering a quick order recorder with an advanced user
interface. Multiple companies are providing monthly shopping reminders to
provide updated product catalogs. The evolution of AI-based features in
shopping apps will boost the market growth.
The Apple iOS store marketplace
segment will register the highest growth rate over the forecast period. This
can be credited to the growing demand for secured operating systems from the
consumers in the U.S. and the U.K. Faster access and lucrative user
interference features are refueling the market growth. Cloud storage, automatic
shopping app updates, and an access-pass to expert validated advice for
shopping apps are expected to promote the market growth during the forecast
period.
Asia Pacific held the largest revenue
share of over 45.0% share in 2021 due to the rising demand for personal care
products from consumers in China and India. The growing trend in China to adopt
augmented reality-based shopping platforms is propelling the market growth.
Product comparison features and multiple payment options will drive the market
in India.
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Shopping
Application Market Report Highlights
- Asia Pacific
captured the largest revenue share of over 45.0% in 2021. This can be
credited to the growing investment in the 3D product visualizations based
shopping apps from the key players of China and India
- The Google play
store marketplace segment held the largest revenue share of over 55.0% in
2021. This can be credited to the rising demand for the certified
authentic products from the consumers in the U.K. and the U.S. At present,
several shopping apps available on the play store are providing certified
products
- The Apple iOS
Store marketplace segment is projected to register the highest CAGR of
15.3% from 2022 to 2028. This can be attributed to the growing demand for
multi-device enabled shopping services from consumers in developed
economies such as the U.S. and France
- Central and
South America is projected to register the fastest CAGR of 17.7% from 2022
to 2028. Soaring demand for personalized shopping app in Brazil is
estimated to escalate the market growth over the forecast period
A surge in
the adoption of digital portals in Europe, coupled with the rising demand for
premium desire products, is propelling the market growth. However, high-priced
products with lower quality are hindering the market growth. At present, key
players are focusing to adopt multiple access enabled shopping apps. Hence, the
market for shopping apps is expected to witness significant growth during the
forecast period.
The national
lockdown was enforced across the globe owing to the outbreak of coronavirus.
The global supply chain network of the offline industry slowed down due to the
strict regulations implemented across the globe. Smoother in-app purchasing
service and the rapid shift of consumers toward e-business apps offered a
dramatic boost for shopping apps. The market had gained traction during the
pandemic era owing to the rising demand for Google analytics app services. The
growing demand to eliminate the operating cost from the suppliers of India is
helping to boost the revenue.
List of Key
Players in Shopping Application Market
- LimeRoad
- Lazada
- Tvisha
Technologies
- ZALORA
- eBay
- Gearbest
- Tata Cliq
- Etsy
- Koovs
- AJIO
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