U.S. Disposable Face Mask Market Research, Key Players, Analysis And Forecast 2027: Grand View Research Inc.

 

The U.S. disposable face mask market size is anticipated to reach USD 6.21 billion by 2027, expanding at a CAGR of 60.8% over the forecast period, according to a new report by Grand View Research, Inc. The growth is attributed to the rapidly surging number of Covid-19 (coronavirus) cases in the country.The rapid surge in the number of Covid-19 (coronavirus) cases in the country and the favorable directives by various government agencies for the usage of face masks and hand sanitizers are expected to drive the market growth. As of May 18, 2020, the number of reported cases in the country rose to 1.48 million, with the number of deaths being recorded at 89,407. Although the age groups of 18 to 44 and 45 to 64 have recorded the most number of cases, the rising number of cases among the population of 65+ is one of the major factors driving the demand for disposable masks for personal use. This is also further validated by various directives from health and welfare agencies stating that the geriatric population is the most susceptible to the adverse impacts of the virus.

The widespread impact of the novel coronavirus in U.S. has been driving the demand for disposable face masks. According to the Centers for Disease Control and Prevention (CDC), the total number of cases in U.S has reached more than 1.48 million as of May 18, 2020. Many of the small and medium manufacture have also entered in the market to cater to the rapid surge in demand for the product.

Additionally, increasing government spending coupled with ease in the documentation pertaining to manufacturing face mask with immediate effect will immensely help the market growth. For instance, the U.S. government signed an USD 8.3 million emergency spending bill aimed to boost virus-prevention efforts in the country. Furthermore, the enforcement of the Defense Production Act, in order to increase domestic production and distribution of PPEs, is expected to further augment the industry growth over the coming months.

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As is the case in several countries across the globe, state and local authorities in the country earlier passed emergency directives to limit large gatherings, closure of non-essential businesses, and promote the use of products such as face mask, hand wash, and hand sanitizer, in an effort to curb the spread of the virus. Several states are presently working towards determining the right strategies to exit the lockdown. Such developments, along with the fear amidst consumers regarding the possibility of similar outbreaks in the future, are expected to significantly drive the demand for disposable face masks over the coming months and years.

U.S. Disposable Face Mask Market Report Highlights

• In terms of product, the U.S. non-woven masks segment is expected to hold nearly 38% revenue share by 2027
• The personal use application segment is expected to expand at a CAGR of 85.1% during the forecast period, far outpacing the growth of the industrial segment, to reach a market size of over USD 4 billion by 2027
• In April 2020, 3M, Honeywell International, and a unit of Owens & Minor Inc. received contracts from the U.S. Department of Defense to make 39 million N95 face mask for medical workers. Under the terms of this contract, 3M would receive USD 76 million
• In April 2020, 3M received a contract from the Donald Trump Government to import more than 165 million N95 face masks from its manufacturing unit in China for healthcare workers in U.S over the course of three months

As of May 18, 2020, New York, New Jersey, Illinois, Massachusetts, and California recorded the highest number of cases, together accounting for a total of 764,886 cases. New York is being regarded as the epicenter of the country’s COVID-19 outbreak, with the maximum number of positive cases and deaths. The possibility of several asymptomatic cases going undetected is expected to drive the population towards the use of disposable face masks as part of protective measures.

Furthermore, in line with the ongoing demand for fashionable and trendy products in the country, a large number of independent fashion designers and renowned apparel manufacturers including, Hickey Freeman, American Apparel Inc., and New Balance have been focusing on the concept of producing face masks for both medical- and consumer-grade with the guidance from healthcare company such as Kaiser Permanente.

Prominent manufacturers in the country, such as 3M and Honeywell, have nearly doubled the capacities at some of their facilities, both domestic and international, in order to meet the growing demand. For instance, the 3M company is currently working at increased capacity levels at four different locations, with a total capacity of over 2 billion units. This number is expected to further increase through 2020 and 2021.

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The protective masks segment emerged as the largest product segment and accounted for over 35.0% revenue share in 2020. Protective masks are specially designed to offer the wearer a physical barrier between their mouth and nose, restricting potential contaminants in the environment from entering the body. The mouth and nose are two of the most vulnerable entry points for foreign particles; thus, the demand for these masks has been high in the industrial and medical sectors.

 

Among applications, the industrial application segment dominated the market for disposable face masks in U.S., with a share of nearly 80% in 2020. The increasing demand for the product in industries such as automotive, construction, and beauty and personal care can be regarded as a major factor driving the product demand in the industrial application segment. The personal use segment, however, is expected to expand at nearly double the CAGR of 85.1% during the forecast period.

The U.S. disposable face masks industry houses both international and domestic players. The companies face intense competition from each other as some of these players are renowned manufacturers with diverse product portfolios. These companies have a large customer base due to the presence of strong and vast distribution networks, which help them reach both regional as well as international consumers. The increase in the sales of respiratory protective face masks, along with the shortage in their supply, has led to the entry of a significant number of new players. The ubiquitous fear due to the coronavirus pandemic has certainly become one of the top factors boosting the product demand. Moreover, several suppliers have raised the price of these masks owing to the rapid surge in their demand. For instance, Hatfield and Company, a Texas-based supplier of N95 disposable face masks, has increased the price of its face masks from USD 1 to USD 6. The company sold about 2 million masks to a major U.S. oil company in the early week of March 2020.

Major market players have been ramping up their production capacity, along with improvising their distribution channels, to cater to the unexpected spike in the demand. For instance, on March 30, 2020, Honeywell announced to expand its manufacturing capabilities in Phoenix to produce N95 face masks in support of the U.S. government’s response to the novel coronavirus. Some of the prominent players in the U.S. disposable face masks market include:

·        Honeywell International Inc.

·        3M

·        Kimberly Clark Worldwide

·        SAS Safety Corp

·        Gerson

·        KOWA

·        Uvex

·        Moldex

About Grand View Research

Grand View Research, Inc. is a U.S. based market research and consulting company, registered in the State of California and headquartered in San Francisco. The company provides syndicated research reports, customized research reports, and consulting services. To help clients make informed business decisions, we offer market intelligence studies ensuring relevant and fact-based research across a range of industries, from technology to chemicals, materials and healthcare.

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