Top Emerging Trends Of Scented Candles Market Progress Forecast 2025 |Grand View Research, Inc.
The global scented
candles market size is expected to reach USD 545.2 million by 2025, expanding at a CAGR of 8.4%, according to a new report by Grand View Research,
Inc. Shifting traction towards various therapeutic procedures including
aromatherapy, massage, and spa in order to relax human’s body is expected to
expand the market and scope for scented candles. Additionally, organically
prepared scented candles play a unique role in aroma therapy as they act as
diffuser for fragrances, which can be inhaled easily by consumers.
The utilization of these candles in
aromatherapy results in providing various benefits such as improving sleep,
soothing sore joints, treatment of headaches and migraines, fighting bacterial
infection, improving digestion, and boosting immunity. According to a research
published in November 2016, in Pain Research and Treatment on “The
Effectiveness of Aromatherapy in Reducing Pain”, it was found that the
therapeutic procedure had a significant beneficial effect in combating pain.
Such research studies are expected to play a key role in promoting the
application of various therapeutic procedures and thus, in turn, will expand
the market for scented candles over the next few years.
Key players in the market include Newell Brand, KORONA Candles Sp. z o.o.,
gala-kerzen.de., The Very Good Candle Company, Goose Creek Candle, The
Copenhagen Candle Company LTD, Broken Top Candle Company, Bridgewater Candle
Company, and Kringle Candle Company.
Browse Research
Report On scented candles Market:
Product innovation is expected to remain a critical
success factor over the next few years. In September 2019, iheartpopcandles
launched the "McDreamy" candle inspired by fictional neurosurgeon on
Grey’s Anatomy, Dr. Derek Shepherd. The candle is being sold on Etsy for USD 20
and is expected to have a fragrance resembling a mix of sea and salt. In the
same month, another manufacturer, Poundland launched three new cocktail
inspired scented candles, such as Rhubarb and Ginger, Bellini Surprise, and
Prosecco Fizz.
Further key findings from the report suggest:
·
The container based segment
accounted for more than 55% of the global market revenue in 2018. The dominance
is attributed to easy access to these products through offline channels along
with excellent convenience offered to the buyers. The pillar segment is
expected to witness a CAGR of 8.1% from 2019 to 2025
·
The online segment is expected
to witness fastest growth at a CAGR of 9.2% from 2019 to 2025. Most major
manufacturers are spending on development of their in-house online distribution
channels, in order to serve their buyers. Convenience stores accounted for more
than 55% of the global scented candles market revenue in 2018
·
North America accounted for
more than 35% of the global market revenue in 2018. Increased number of spa and
massage center in U.S. and Mexico is expected to keep the dominance of the
region over the next few years.
In September 2019, Yankee Candle Company launched a candle
range designed for any new parents of a newborn. The range is available in
varieties of colors and emblazoned with different colored balloons expressing
the gender of the baby. The larger jar is available for GBP 27.9 and the
smaller jar is available for GBP 17.9. Available fragrances include clean
cotton, soft blanket, cherry blossom, fluffy towels, and warm cashmere.
These
products are available in over 2000 different fragrances, among which the
prominent scented candles are based on odors resembling blueberry, chocolate,
caramel, roses, lavender, vanilla, lemon, cherries, cedar, and balsam. Most
premium products are composed of three different fragrance layered together,
which includes top note, the initial impression, middle note, the main body of
the scent and base note, the final impression. For instance, Farmstand
Festival, a product by The Yankee Candle Company overall has a welcoming
fragrance of an autumn market which is an amalgamation of mulled fruits, rich
berries, and rustic scent of weathered woods. Its top note resembles elderberry
and blackberry, middle note smells like bayberry and mahogany, and the base is
that of barn wood.
Browse Press
Release of this report:
Grand View Research has segmented the
global scented candles market on the basis of product, distribution channel:
Scented Candles Product Outlook
(Revenue, USD Million, 2015 - 2025)
·
Container Based
·
Pillars
·
Others
Scented Candles Distribution Channel
Outlook (Revenue, USD Million, 2015 - 2025)
·
Hypermarket & Supermarket
·
Convenience Stores
·
Online
The container-based segment
contributed a revenue share of more than 55% in the global scented candle
market in 2018. The availability of these scented candles has been high as they
does not require any other candle holder or stand and thus, offers a
convenience to the buyers. In comparison to other product forms, they burn
better as the liquid wax remains in the container and is ignited later, leading
to zero wastage of wax.
These container-based scented candles
have become a prominent choice among the millennials for gifting it to friends
and relatives during celebration and festivals. These scented candles have
special significance as gifts which show the givers’ wishes for one to always
remain enlightened even during the darkest of times.
About Grand View Research
Grand View Research, Inc. is a U.S.
based market research and consulting company, registered in the State of
California and headquartered in San Francisco. The company provides syndicated
research reports, customized research reports, and consulting services. To help
clients make informed business decisions, we offer market intelligence studies
ensuring relevant and fact-based research across a range of industries, from technology
to chemicals, materials and healthcare.
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